As a broker you ideally need to give your clients and prospects a compelling reason to choose you over your competitors, but with so many brokers looking similar to each other and making similar listing presentations, how do you differentiate yourself from all the rest of the pack? One way can be to host your own commercial real estate podcast, where you’ll be giving your take on what’s going on within your market, and creating a bond with your clients and prospects as being the one broker who’s keeping them informed on important trends and subjects…
Read MoreSometimes you’ll come across owners who will tell you that they don’t want to list their property, but then they’ll tell you, “Just bring me an offer.” So how do you know in these situations whether or not they’re really serious about selling?…
Read MoreThere’s a company called Landing that’s now implemented a new idea that I believe is perfect for where our working world now seems to be headed. Since more and more people will be working remotely, Landing now owns fully-furnished apartments in 20 major U.S. cities, and for a membership fee of just $199.00 a year, you can freely move about the country to live in an apartment in any one of these cities by giving 30-days advance notice of your intention to do so…
Read MoreIf you’ve gotten off track from making your calls, do you believe that you should be making maybe 20 calls a day right now? If not, how about making 10 calls a day, or if you’ve really gotten off track, how about beginning with getting just five prospecting calls a day done, for a total of just 25 calls per week?…
Read MoreIn addition, a good approach to ask people for their E-mail address can be by saying something similar to the following…
Read MoreWhen you’re prospecting people on the telephone today, you don’t want to dive right in and ignore the 800-pound gorilla that’s sitting right in the middle of the room. Everybody’s been impacted by COVID-19, and when you ignore this during your prospecting calls, and you go straight into asking an owner if they’re thinking of selling their building, you really risk sounding like an unconscious, uncaring broker…
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